Reflections on Bridging the Gap: Elevating Craft and Collaboration

Reflections on Bridging the Gap: Elevating Craft and Collaboration


Last week, we had the pleasure of hosting our inaugural Bridging the Gap event; a sold-out, intentionally intimate gathering of architects and interior designers. In less than 12 hours, all seats were taken, and it became clear just how strongly the industry is seeking meaningful dialogue between design and execution. 

For VICELLO®, this event was about more than just conversation. It was about shining a light on the critical role trades play in bringing ambitious designs to life. Too often, the responsibility of resolving design challenges falls solely to the trades – translating bold concepts into buildable, functional realities. We wanted to change that. 

Throughout the evening, we shared insight into the nuances of joinery that are often overlooked, demonstrating how early collaboration with a joiner can ensure designs are achievable, minimise on-site changes, and protect budgets. Our goal was to empower designers to make informed decisions while honouring their vision, showing that technical knowledge and practical insight are not constraints – they are tools to elevate a project. 

What we loved most was the conversation. Architects and interior designers shared ideas, explored practical solutions, and reflected on how collaboration with trades can bring their designs to life. The room was alive with curiosity, mutual respect, and a genuine desire to learn from each other. 

Bridging the Gap reminded us that collaboration is at the heart of every successful project. Craft, design, and technical knowledge don’t exist in isolation – they flourish when shared. We left inspired and more convinced than ever that the future of residential design relies on this kind of dialogue. 

We look forward to continuing the conversation, sharing our knowledge, and learning from others as we build not just homes, but stronger, more connected industry relationships. 

 

BTG by VICELLO Joinery House